Welcome to RippleONics™

RippleONics™ was founded by Julian Alfred on April 2020. We have a passion for creating solution development, sales enablement and go-to-market strategies that generate far-reaching rewards from small amounts of carefully orchestrated steps - the way a pebble causes ripples to disrupt the surface of a lake way beyond the point it was dropped.

With over 30 years experience in technology sales and marketing, Julian believes that simply adopting standard textbook operating procedures and doing them well or better than your industry peers may be good, but this is not the same as being truly differentiated. Rather than trying to beat your competition at their game, change the game completely.

Of course, this is nothing new, yet not practiced as much as we might think - because it can be risky. But with a disciplined and agile approach, you can devise a successful plan that generates cascading value to propel your business to not only generate revenue consistently, but to grow the bottom line while doing so.

This is at the heart of RippleONics™.

IGNORE nothing, LEVERAGE everything, ENGAGE ethically.

Just a thought

"If you hadn't allowed yourself to be trapped inside the box in the first place, you wouldn't be forced to think outside it..."

Julian Alfred

Bio

Julian Alfred - Founder

Julian Alfred’s successful career in Business Development and IT-related Solution Selling spans a series of disciplines from Application Development to Data Management & Analytics to IoT (Internet of Things). He has proven experience across multiple industries, including Oil & Gas, Electric Utilities (including Renewables), Financial Services and Retail, and in Solution Development and Sales Enablement go-to-market execution related to Cloud, Big Data & Analytics, Artificial Intelligence, Application Deployment through Converged/Hyper-Converged infrastructure, Connected Digital Ecosystems and AR/VR (Augmented and Virtual Reality).

More recently, Julian spent over 5 years focusing on the Energy sector, starting with Oil & Gas and expanding into Utilities. His primary focus was the operationalising of Sales Enablement activity to support US$1.6bn annual global sales through direct selling and Energy industry partnership initiatives.